A few people have pointed
out that if my services were so good, why doesn't my
website have a great ranking in the Search Engines.
That is a fair question and one that I would also ask.
In reply let me first say
that I haven't done any SEO work on my websites...yet.
One reason is that I am very busy and increasing my
Internet Marketing on these websites would only make me
busier and, frankly, I don't know if I can handle much more work.
Another reason is because
I am married to Lisa. My wife owns a company
called Beach Baby Quilts. She makes and sells baby
and lap quilts in stores and on her website (which I
manage.) If anyone was going to get their website
"worked on" it was
So my initial and
continuing SEO project was to get my wife's website in a
place of prominence in the Search Engines.
After a complete
re-design of the website (our daughter is a graphic
designer) I decided to put all my eggs in one basket.
I initiated a no-holes barred effort to target the
search phrase "Baby Quilts." If I were any good,
this is my chance to prove it.
The search term "Baby
Quilts" is highly competitive. Google
returns 1.8 million websites in response to this query.
Keyword Effective Index (which compares "the number of
times a keyword is searched for" with "the amount of
competition for that keyword" 1 is bad, 400 is
tops ) for Baby Quilts is .23 Not even a
whole number! I definitely had my work cut out
I manipulated the meta
tags, tweaked the on-page text, began a reciprocal
linking project and continued to monitor the website's
www.beachbabyquilts averaged 900 unique visitors per
month. It is a small, one person company and with
30 visitors per day, she was selling about one quilt per
week. My wife and I thought that was not too bad!
I continued to work on
her website, tweaking the page text some more, adding
more link partners and changing the link text to target
her primary keyword phrase, "Baby Quilts."
In 2006, Lisa's website
made it to the first page of Google, at first she had a
#5 ranking and, later it moved to #4. During that
year, her average monthly visitors jumped to 1500.
That's 50 visitors per day. Wow. Being on
the first page really made a difference. Lisa had
to concentrate on making more quilts! If Lisa were
a paying customer, she would probably be satisfied with
these results and be happy with the increased business.
But she wasn't paying me.
Since this was, after
all, my showcase website, I wasn't content on her being
#4. I continued a'tweaking away, making small,
subtle changes, noting their effect on Search Engine
standings and then, making more changes. All the
while, the reciprocal linking project continued.
www.beachbabyquilts.com has now achieved a #1
position in Google, Yahoo AND MSN Search.
So far in 2007, she is
averaging 2700 unique visitors per month! That is
triple the amount she had two years ago! Needless
to say, her quilts are flying out the door. We
ship our quilts via Priority or Express Mail (U.S.P.S.)
and can be seen regularly at the post office.
It was a long and time
consuming three years but we did achieve our goal.
Go ahead, open your favorite search engine and do a
search for baby quilts. You will find
www.beachbabyquilts.com at the top. I'm not
saying it will be #1 when you look, the top rankings
tend to fluctuate. Whoever we bumped out of #1
when we got it will probably do what they can to get it
back. If and when they do, I'll continue to "do my
thing" to get Lisa back on top. Needless to say her
prominent position will continue and her business will
All of the
information listed above is true and verifiable.
Also true is my willingness to help you with
your project. Do it yourself, do some of
it yourself, have me do it all, it doesn't
matter. Have a question, are you stumped?
Email me a question.
aaudette@(remove this part)audetteintenet.com